Creating A Fast Facts Profile

Posted by Chuck Bauer

Creating a Personal “Fast Facts Profile” Or “FFP”

Salespeople who study “Situational Selling” or “Personality Styles” all know that their individual clients will be moved closer to closure when the salesperson uses marketing tools that produce information to the client from a second and third party platform. Proper use of these tools will help you blast through rapport and trust and get to those levels of intimacy that all clients would like to enjoy. A Fast Facts Profile will help you do just that.

So, in creating this tool you’ll need to consider these items:

Design it as a mini-web-site
Talk to all four personality styles (think-feel)
Personal biography
Professional biography
8 ½ x 11, something you can fax and mail
Network with it – use it as a promotional piece
Think about your personal info on the first page
And your company information as a second page
Use visual impressions
Personal logo
Professional photo
Family photo
Passion photo
Your mission statement
Your personal operating principles (let me know if you need help with this)
Why a client might want to work with you
Why you like working for your company
Top hints as they relate to your industry
Favorite personal development quote
One of the most important:
Actual Third Party Testimonials

In developing these, keep in mind a couple of things. First, by using bullet points you’ll be able to fit most this information on a one page sheet with two columns. Second, apply these rules when in development: Who cares? So what? And, what does it buy you? Answering these three questions during development will help you develop a very nice and tight marketing piece.

If you’d like, my design team can create for you very own personal Fast Facts Profile for a mere investment of $250. If you need a logo created, add another $100. View these samples:

Terry Fergen
Fast Facts Profile – view HERE.

Chris Logue
Fast Facts Profile – view HERE.

About the Author

Higher PROFITS and higher levels of Sales EFFICIENCIES - typical results that are experienced by Chuck Bauer's clients. Chuck has over two decades of sales experience and on a daily basis you will find him consulting with many sales organizations and salespeople nationwide. He is a highly sought after speaker and a member of the National Speakers Association. His information is widely published in many print and internet based publications. He is an instrument rated-private pilot, committed body builder, and mountain biker. Chuck is typically in the following cities: Dallas, Fort Worth, Houston, Austin, San Antonio, Arlington, El Paso and does sales consulting in the United States, Canada, and Mexico.

Referrals

Sales Coach Chuck Bauer is on the LOOKOUT for HIGHLY SUCCESSFUL Sales People — Sales Managers, Sales Executives, Event Planners, Business Owners — who want HIGHER PROFITS and EVEN GREATER SALES EFFICIENCY. If you know ANY of these people or companies in the Dallas, Fort Worth, Houston, Austin, San Antonio, Arlington, or El Paso areas who would be interested in any of Coach Chuck's programs or services, CLICK HERE to find out about Chuck's REFERRAL INCENTIVE BONUS.