Salespeople who study “Situational Selling” or “Personality Styles” all know that their individual clients will be moved closer to closure when the salesperson uses marketing tools that produce information to the client from a second and third party platform. Proper use of these tools will help you blast through rapport and trust and get to those levels of intimacy that all clients would like to enjoy. A Fast Facts Profile will help you do just that.
So, in creating this tool you’ll need to consider these items:
In developing these, keep in mind a couple of things. First, by using bullet points you’ll be able to fit most this information on a one page sheet with two columns. Second, apply these rules when in development: Who cares? So what? And, what does it buy you? Answering these three questions during development will help you develop a very nice and tight marketing piece.
Good luck,
Chuck
After only one session as Sales Coach Chuck Bauer's client, your sales expand INSTANTLY. Benefit from sales trainer, mentor, coach, and sales manager Chuck Bauer's decades of experience and leading-edge research into how to sell, sell, sell. A member of the National Speaker's Association, Chuck spends his time in front of large groups giving seminars, individually on site, or over the phone, teaching, supporting, and yes, selling. Published author, in print and online, Chuck's information on selling effectively and efficiently appears worldwide. Based in Dallas/Fort Worth, Texas, instrument-rated pilot, committed body builder, and mountain biker Chuck Bauer consults nationally and internationally with individuals, independents, small businesses, and multi-national corporations.
In 2011, he conducted 623 One-On-One Coaching sessions (many video recorded), he visited 44 cities in three countries, coached on 141 LIVE face-to-face sales presentations, coached on 433 LIVE sales phone calls and conducted 45 Sales Seminars. This type of INVALUABLE experience can help take you and your company to higher levels.
January 28th, 2009 at 10:26 pm
Hi Chuckmeister!
I definitely “connected” with you through your youtube videos. I’m getting all fired up about “creating” some new vistas for myself. You seem like you would be an excellent coach. Yes I am coach shopping. I’ve been a Chirpractor for 30 years (age 59-I still think that I’m 21!)and have developed a kick ass stop smoking program.
Have you or do you work with service professionals? Because you and I both know that
“marketing is everything” and “everything is marketing”. “Tell me about you” (Sound familiar?)
Best- Terry
January 29th, 2009 at 12:57 pm
Hello Terry D.C.!
Thanks for your comments and glad you are putting to use some of the videos. There are about 30 videos and around 40 articles at http://www.chuckbauer.com so make yourself at home utilizing this free resource.
Congratulations on your K.A. Stop Smoking program – the ENTIRE WORLD could use that. Way to go!
Now, on to the sales coaching. You and I both know that you are not going to make a decision on your coach via an email message
– right? And, yes I do work with service professionals on an ongoing basis. We would need to speak a couple of times via the phone as I need to get to know you and make sure you are the RIGHT candidate for my six month individualized coaching program. I have a certain things I look for in my clients in an effort to make sure that we can bring you the success you deserve and a revenue increase. Beyond that, let’s buy back some of your precious time.
With that being said, e-mail me at chuck@chuckbauer.com and let’s set a time for a :15 minute call sometime next week.
I appreciate your considerations and look forward to making positive contributions to you personally as well as professionally.
Continued success,
Chuck
BTW – 59 is PRETTY YOUNG these days!
July 21st, 2010 at 9:42 pm
[...] on your web-site. What do you title the hyperlink? “Fast Facts” of course! Click HERE on how to make your own Fast Facts [...]